- Feb 28, 2025
- By : Jordan Scott
Sports + Branding - A Strategic Roll Out of the Clippers Re-Brand
When two worlds collide, it's an event that captures my attention. I find myself deeply engrossed in the world of sports, especially when it comes to rebranding efforts. There's something incredibly e
- Jun 19, 2024
- By : Jordan Scott
How to create an effective internal branding strategy
Is internal branding and marketing an effective concept for your company? Well, yes. The studies prove it. One Harvard Business Review article looked at how the internal branding strategy at British P
- May 28, 2024
- By : Jordan Scott
3 Strategies for Building a Personal Brand (For Your Company)
Personal branding is not just a buzzword; it’s a strategic necessity. In our modern corporate culture, it’s imperative for companies to invest in building and nurturing the personal brands of thei
- Mar 21, 2024
- By : Jordan Scott
Follow Your Instincts - Brand Design
When designing a brand or for a brand, following your instinct is crucial. As trends, analytics, and endless feedback tend to murky the waters, it's important to remember that at the core of any succe
- Feb 20, 2024
- By : Jordan Scott
Why is Sonic Branding Important?
In today's "noisy" media landscape, establishing a distinctive brand identity is crucial, and sonic branding offers a unique solution. By creating a memorable auditory identity, brands can effectively
- Dec 31, 1969
- By : Jordan Scott
Why is Sonic Branding Important?
In the cluttered landscape of today's media, differentiating your brand is essential, and sonic branding offers a unique solution. By crafting a distinctive auditory identity, your brand can stand out